What I Did

As an interim marketing consultant, I led the creative development of Grill On magazine — Weber’s flagship content vehicle across Europe — while managing multi-country retail campaigns and sales toolkits for EMEA markets.

“Strategic, fast, and impactful — Nadja’s work made a real difference in the way we showed up across markets.”
 — Johan Andersson, VP of Sales, Weber-Stephen (EMEA)

In Their Words

  1. Launched Grill On magazine in 12 languages across 21 countries

  2. Created high-impact POS campaigns to drive retail sell-through

  3. Delivered product catalogs and assets tailored for diverse markets

  4. Streamlined execution across EMEA to align with local needs

  5. Elevated in-store visibility and strengthened brand engagement

Impact Highlights

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